The practice of managing and sharing information to build a positive image and maintain a strong relationship between a company and its audience.
Public Relations
and Communications
The practice of managing and sharing information to build a positive image and maintain a strong relationship between a company and its audience.
Media Monitoring
Media monitoring is the activity of monitoring the output of the print, online and broadcast media. It can be conducted for a variety of reasons, including political, commercial, scientific, and so on.
Advertising
The paid promotion of products, services, or brands through various media channels to attract attention and encourage purchases.
Advertising
The paid promotion of products, services, or brands through various media channels to attract attention and encourage purchases.
Marketing
The strategic process of identifying customer needs, creating value, and promoting products or services to meet those needs and grow a business.
Events and Activation
Engaging experiences and on-the-ground activities designed to promote a brand, create awareness, and build direct interaction with the audience.
Events and Activation
Engaging experiences and on-the-ground activities designed to promote a brand, create awareness, and build direct interaction with the audience.
HOW WE DO IT
We take a data-driven approach to marketing and use advanced analytics to measure the success of our campaigns. This allows us to make data-backed decisions and optimize our strategies for maximum impact. With all events or activations, we Strat from undressing the data and the expected outcome (awareness and sales ROI). Strategic thinking and planning is used to communicate principles using traditional and contemporary methods in order to establish brand identity and long term relevance. As a full-service firm we work with a community of creative professionals in South Africa.